SSL Certificates (Secure Sockets Layer), also called a Digital Certificates, create secure links between a website and a visitor's browser. By ensuring that all data passed between the two remains private and secure, SSL encryption prevents hackers from stealing private information such as credit card numbers, names and addresses.
Who Needs An SSL Certificate?
If you sell products or services on your website and accept credit cards online, you need an SSL Certificate for website security. An installed certificate will protect such transferred data between the user’s computer and the server so that it cannot be intercepted.
What Good Does An SSL Certificate Provide?
Installed SSL Certificates are a symbol that your website is under you or your business's control and that you take your visitor's and/or customer's privacy and safety seriously. They represent the legitimacy and trustworthiness of a business. In addition, Search Engines such as Google and Bing are now taking into consideration the installation of an SSL Certificate in SEO rankings. These search engine providers may place a warning on your site that it is not secure when visitors try and visit the website's address possibly giving them the wrong impression that your website and presumably business is not safe.
